New Year’s Campaign Started from Yemeksepeti

03 January 2024

  • “Turkey’s Most Popular Online Food Ordering Brand” Yemeksepeti announced the first big campaign of 2024. The new campaign aims to help users access their favorite dishes from a wide range of restaurants at affordable prices. Users will be able to benefit from a 100 TL discount on their orders from selected restaurants with the coupon code “SEPETTE100”.

Yemeksepeti, the leading brand of fast commerce in Turkey, offers a unique opportunity to its users with the first campaign of 2024, while strengthening its cooperation with distinguished restaurants. Yemeksepeti, which was selected as Turkey’s favorite brand in the “Food Ordering” category in the “Turkey’s Lovemarks 2023” survey and distributed more than 3 billion TL in discounts with its campaigns in 2023, started 2024 with user-friendly campaigns again.

More variety and flavor

The campaign aims to enable Yemeksepeti users to enjoy a variety of flavors while maintaining their budget, and promises a dining experience that appeals to every user with affordable prices and a wide variety of restaurants.

With this campaign, which focuses on the most popular products such as burgers, pizza, chicken, healthy food, Turkish food (lahmacun, raw meatballs, kebabs), drinks and desserts, Yemeksepeti not only offers its users a wide range of dining alternatives, but also delicious options for every budget.

Yemeksepeti users can use the coupon code “SEPETTE100” more than once to benefit from the campaign, which aims to provide users with a pleasant and affordable dining experience by offering more restaurant and menu options.

Advertisement movie tagline

The commercial for the “It’s Time to Eat with 100 TL Discount!” campaign was realized by TBWA\Istanbul, emphasizing Yemeksepeti’s rich variety and attractive prices. In this movie directed by Ozan Açıktan, a family’s various food choices on Yemeksepeti and the excitement created by the 100 TL discount opportunity are presented to the audience with a fun and fluent scenario.

Advertiser Yemeksepeti
Advertiser Officials: Selin Süzer, Ece Karadeniz Bayar, Bilge Azazi, Selcen Kurtuldu, Riki Geron
Advertiser Production Consultant: Ahmet Varol
Advertising Agency: TBWA\Istanbul
CCO: Ilkay Gurpinar
ECD Volkan Karakasoglu
Group Creative Director: Mesut Koçarslan
Creative Director: Serdar Güngör
Head of Creative Group: Sungun Caliskan
Advertising Writer Mustafa Pamuk
Art Director: Gizay Samancı, Gizem Serçe
General Manager Tugyan Celik
Assistant General Manager: Ömer Üstündağ
Brand Team: Gamze Kaplan, Selin Erkek
CSO: Toygun Yilmazer
Strategic Planning Team: Onur Aydin, Yunuscan Hisimcil, Kerem Kaya
Agency Producer: Canan Polat, Mert Adabaş
Production Company PTOT
Director: Ozan Açıktan
Media Used: TVC-Digital

*With its user-friendly platform, extensive restaurant network and superior user services, Yemeksepeti was selected as Turkey’s favorite brand in the “Food Ordering” category in the “Turkey’s Lovemarks 2023” survey conducted by MediaCat and Ipsos.

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