• Yemeksepeti supports women’s entrepreneurial spirit and determination to work and helps them write success stories all around Turkey. On March 8, International Women’s Day, women who make a difference in business and social life with the opportunities offered by the platform reveal the power of the Yemeksepeti ecosystem.

On March 8, International Women’s Day, Yemeksepeti platform draws attention with the success stories of women entrepreneurs and employees. Turkey’s Most Popular Online Food Ordering Brand* Yemeksepeti enables women to make a difference in the business world with its wide reach and supportive ecosystem. Yemeksepeti offers women entrepreneurs the opportunity to realize their dreams and gives couriers courage and independence.

Women entrepreneurs grow with Yemeksepeti

According to Yemeksepeti data, the majority (65.7%) of restaurants run by women entrepreneurs are located in Istanbul. Ankara is home to 18.4% of women-owned restaurants on Yemeksepeti, proving that it is an important center for women entrepreneurship. Izmir stands out as another important city with 15.9% of restaurants run by women entrepreneurs.

According to the data, Turkish cuisine restaurants are by far the most popular among women entrepreneurs on Yemeksepeti. Dessert ranks second among restaurants run by women entrepreneurs and offers a wide range for dessert lovers. Kebab restaurants also remain popular among women entrepreneurs and occupy an important place on Yemeksepeti. However, restaurants serving international cuisine and hamburger restaurants stand out as a rising trend among women entrepreneurs.

Every plate is a story of joy

Behind every successful restaurant on the Yemeksepeti platform lies a story of passion, perseverance and innovation. By enabling women entrepreneurs to turn their dreams into reality, Yemeksepeti creates a significant change in their lives. The stories of women entrepreneurs who have grown their businesses and carved a new path for themselves thanks to Yemeksepeti are inspiring.

Gülperi Dev, the founder of Türkan Home Cooking, has an inspiring success story from Gaziantep. The business, which started package service with Yemeksepeti during the pandemic period, worked as a soup kitchen for 15 days during the February 6 Earthquakes. Gülperi Dev, the owner of the business, 8 of whose 13 employees are women, said, “Yemeksepeti supported us by not taking commission during the earthquake period. In addition, with Yemeksepeti Express, we can deliver hot food to my customers in a large area. This increased customer satisfaction and our restaurant score.”

Angelique Desserts is also a growing women’s initiative in Izmir under the management of Berrin Şenol. Founded just before the pandemic as a wholesale dessert producer, when the business came to a standstill due to the measures, the business started to offer takeaway service from Yemeksepeti as a “cloud kitchen”, which helped it survive and then grow. “The key point is to provide customers with the closest experience to the experience in the restaurant,” says Berrin Şenol, the founder of the business: “Just when we thought the pandemic period was over, we were reborn by selling online with Yemeksepeti.”

Schnitzel World is another female success story. Sıdıka Uslu, the founder and chef of the restaurant, says she is proud to do her own business as a female entrepreneur. Saying that she has gained many customers thanks to Yemeksepeti’s Joker and 15 percent discount campaigns and Yemeksepeti Express courier services, Sıdıka Uslu says, “I have always found Yemeksepeti by my side since the first day I opened my business, so I thank them for that.”

They carry not only food but also power

In the fast delivery world of Yemeksepeti Express, women couriers make a difference with their courage and determination. Working in a field traditionally dominated by men, these women both break gender stereotypes and inspire with their stories. The flexibility, financial gain and supportive ecosystem offered by Yemeksepeti create a significant change in the lives of these women. Here are the success stories of Rumeysa, Şükran and Sena Nur, Yemeksepeti’s partner female couriers:

Rumeysa, 28, graduated from Sakarya University with a degree in Public Relations and Advertising. But instead of advertising, she chose to hit the road on her motorcycle. The flexibility offered by Yemeksepeti Express and the fact that it is one of the highest earning platforms in Turkey changed Rumeysa’s life. “It is considered strange for women to be couriers, but I think the power of working at Yemeksepeti Express has broken these taboos,” she says. Smiling in her colorful uniform, Rumeysa emphasizes the happiness and financial and emotional comfort of her job.

When Şükran from Izmir decided to become a courier, she faced negative comments such as “This is not a woman’s job, you can’t do it”. However, she did not pay attention to these criticisms. Şükran says, “My biggest motivation was to show that women can do anything.” Şükran now loves her job with the support she receives from users and her husband, and empowers other women by saying, “I firmly believe that women can achieve anything.”

Sena Nur from Kayseri did not give up despite the criticism she received from those around her when she started her career. “I never let these criticisms affect me,” she says. The comfort, flexibility and the opportunity to meet new people that she finds at Yemeksepeti Express make Sena enjoy going to work every morning. Calling out to other women with the message “Never lose your courage and determination!”, Sena says that the support she receives from users further increases her motivation.

Women empowered by Yemeksepeti

The stories of female operators and couriers are a reflection of the opportunities and supportive environment Yemeksepeti offers to women. These women are not only cooking and delivering food; they are also transforming social perceptions and taking inspiring steps towards equality. Yemeksepeti is part of this wind of change by empowering women both in their professional and personal lives.