- Yemeksepeti announced its new slogan “Keyfin Yerine Gelsin” with a dynamic commercial that aims to alleviate moments of stress and add joy to the daily hustle and bustle of life.
Yemeksepeti, the pioneering brand of fast commerce in Turkey, released its new commercial with the new slogan “Keyfin Yerine Gelsin”, which aims to offer viewers a relief in the stressful moments of life. The commercial, which attracts attention with its energetic music, explains in a fun way how users can create a moment of joy for themselves in the overwhelming and stressful moments of the day with their orders from Yemeksepeti. The ad captures an upbeat atmosphere with Çiğdem Talu and Melih Kibar’s unforgettable song “Söyle Canım” and brings real-life insights to the screen in a fun and dynamic way, where viewers will surely find a moment for themselves.
Yemeksepeti emphasizes that it is a part of pleasant moments
The ad emphasizes that while coping with the challenges and stress of daily life, people can breathe again with their orders from Yemeksepeti. Based on this insight, the brand states that it offers an experience that improves the mood of consumers and helps to re-energize and re-energize them throughout the day. Yemeksepeti’s new approach shows that the brand aims to be not only a service provider but also a part of consumers’ pleasant moments.
The commercial was prepared by TBWA\Istanbul’s creative team and directed by Gönenç Uyanık. The film, which was post-produced by İmaj, started to meet with the audience on television, digital platforms and social media on September 5.
Imprint
Advertiser Yemeksepeti
Advertiser Officials: Selin Süzer, Kamer Buğu Öktem, Hande Ekeroğlu Kökten, Bilge Azazi, Selcen Kurtuldu, Riki Geron, Gofret
Advertiser Producer: Ahmet Varol / AVPC
Brand Positioning Strategic Consultant: Behavior Institute
Advertising Agency: TBWA\Istanbul
CCO: Ilkay Gurpinar
ECD Volkan Karakasoglu
Group Creative Director: Mesut Koçarslan
Creative Director: Serdar Güngör
Head of Creative Group: Sungun Caliskan, Orkun Süslü
Advertising Writer Kadir Dalmış
Art Director: Seray Samancı, Muhammet Ergül
General Manager Tugyan Celik
Assistant General Manager/Business Development Director: Ömer Üstündağ
Brand Team: Gamze Koldan, Selin Erkek, Umay Sanem Işık
CSO: Toygun Yilmazer
Strategic Planning Team: Arda Sesli, Yunuscan Hisimcil, Elif Sayın
Agency Producer: Nilay Meltem Ciğit, Mert Adabaş, Eren Bakırcı
Optimazyon Team: Neslihan Gücüm, Gözde Bilir
Production Company Warehouse
Director: Gonenc Uyanık
Lyrics-Beste: Çiğdem Talu c/o UMP – Melih Kibar c/o Portal Rights Copyright Advisor: Pelikan Music
Post Production Company: Imaj
Media Used: TVC, Digital, SM
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